The Evolution of AI in Marketing: Harnessing Generative AI for Rapid Content Creation and Personalization
In 2024, artificial intelligence or AI in Marketing has surged to the forefront of modern marketing, becoming the linchpin of innovation and strategy. Generative AI tools like ChatGPT, Bard, and DALL-E are no longer just buzzwords; they are revolutionary engines reshaping how brands engage with audiences. These advanced technologies empower marketers to craft hyper-personalized experiences, […]